Skip to main content

Pages, Sides, and Leaves, Oh My! A Quick Guide to Print Terminology





 

Printing terminology can be confusing.

Leaves? Pages? Sides? It sounds less like printing and more like assembling a dining room table.

But if you’re getting ready to place an order for a booklet, brochure, or multipage project, understanding these terms can save you time and ensure your job is printed just the way you expect.

So, here’s a quick, no-jargon-needed guide to help you count it all correctly.

What’s a “Leaf”?

Think of a leaf as one sheet of paper in your printed piece.

If you pick up a book or catalog and flip through it, each “flip” is one leaf. But because it’s printed on both sides, one leaf equals two pages.

1 leaf = 2 pages

What’s a “Page”?

A page is what you read on one side of a leaf.

So, the front side of a flyer? That’s one page. The back? That’s another page.

This is why an 8-leaf booklet has 16 pages—it’s all about the number of printed sides.

What’s a “Side”?

“Side” is often used interchangeably with “page,” but the key distinction is that it emphasizes the printed surface.

If you have a single sheet printed on one side only, that’s one side.

If it’s printed on both sides? That’s two sides, even though it’s still one sheet of paper.

So… How Do I Count What I Need?

Here’s the simplest rule of thumb:

Count the number of printed pages or sides. That’s the number you’ll enter on your order form.

If you’re supplying artwork or reviewing a proof, think in terms of pages/sides, not sheets or leaves. It’ll make communication clearer and help us keep your project accurate and on track.

Still Unsure? That’s What We’re Here For.

You don’t need to memorize these terms. You just need a print partner who helps you get it right.

If you have questions about pages, leaves, or anything in between, we’re happy to walk through it with you.

Let’s make sure your print project is counted, formatted, and delivered exactly how you expect.



TGS Direct

📍 16 Franics J Clarke Circle, Suite 104, Bethel, CT 06801
📞 (203) 794-1171
📧 info@tgsdirect.com
🌐 www.tgsdirect.com


Comments

Popular posts from this blog

When to Start Planning Your Year-End Print Projects (with Stats to Back It Up)

As the leaves start to turn, savvy marketers and business owners know it’s already time to think ahead; way ahead. Year-end print projects like calendars, holiday cards, and branded gifts aren’t just festive extras; they’re powerful tools for brand visibility, customer loyalty, and employee appreciation. But timing is everything. Here’s a breakdown of when to start planning each major print category and the data that proves why early birds really do get the worm. 🗓️ Calendars: Start Planning by   July–August Why so early? Calendars are long-lead items that require design, proofing, and often bulk mailing. They’re also one of the most visible branded items used daily, all year long. Stat to know: 80% of consumers hang onto promotional calendars for the entire year, and 76% recall the brand on them months later. Pro tip: Finalize your design by September to allow for production and distribution by October. 💌 Holiday Cards: Start Planning by August Whether you’re sending...

You Found Us—Now Let’s Make Something Brilliant Together

We’ve been doing a happy dance over here (printer-safe, of course) because our blog has seen a huge spike in readers lately—and we just want to say: thank you . Whether you’re a longtime follower or just stumbled in for a tip or two, we’re thrilled you’re here. Our mission? To make printing feel less like a mystery and more like a creative adventure. From clever packaging ideas to troubleshooting tips, we love sharing what we know—and we love hearing from you even more. 💬 Let’s Keep the Conversation Going If you’ve found something helpful, inspiring, or just plain fun here, don’t keep it to yourself! Comment below —ask us your burning printing questions, share your favorite tip, or just say hi. Share the blog with your team, your clients, or your fellow print nerds. The more, the merrier. Follow us on Facebook and X  for even more ideas, behind-the-scenes peeks, and quick tips you can actually use. We’re constantly posting new content to help you get the most out of your...

Is Your Trade Show Booth Doing Its Job or Just Taking Up Space?

  You’ve probably seen it or maybe lived it. You spend weeks prepping for a trade show. The team’s locked in. The products are polished. The sales strategy is tight. Then you show up and realize... your booth looks just like everyone else’s. You’ve got a table. A banner. Some printed handouts. Nothing’s wrong with it, but nothing’s making people stop either. Meanwhile, a competitor two aisles down is packed with attendees, taking selfies in front of their backdrop, posting photos, and drawing traffic. Here’s the hard truth: most booths fail before the show even begins. Not because the brand isn’t great. But because the display wasn’t built to do its job: turn heads, pull people in, and start the conversation. Let’s fix that. Most Booths Use Banners and Table Covers. The Smart Ones Use Them Strategically. Banners and table covers are the backbone of a trade show setup, and there's nothing wrong with using them. In fact, when they’re done well, they’re some of the most effect...