Skip to main content

Get Noticed with These 9 Out of the Box Print Marketing Ideas

 

While digital marketing has dominated the advertising world in recent years, it's essential not to overlook the power of print. 

Print marketing can be a refreshing change from the constant bombardment of online ads, emails, and social media posts. 56% of all consumers trust print marketing more than any other advertising method. Plus, it allows you to reach potential customers who may not spend much time online.

Make Your Mark Today with Print!

If you're ready to make a lasting impression with your marketing efforts, here are nine out-of-the-box print marketing ideas to get you noticed.

Oversized Mailers

Think big!

Oversized envelopes have the greatest household return on investment (37%) over other mediums like postcards and letter-sized envelopes (29%). You can use this extra space to showcase your brand, products, or services in a visually appealing and compelling way.

3D Pop-Up Cards

Bring that same wonder and surprise of 3D pop-up books to your print marketing with 3D pop-up cards.

These interactive pieces are eye-catching and provide a tactile experience for the recipient, making them more likely to remember your brand.

Magnetic Calendars

Looking for a way to stay top of mind with your customers all year long?

Consider creating magnetic calendars that can be easily attached to filing cabinets, refrigerators, or other metal surfaces. These calendars are practical for daily use and serve as constant reminders of your business.

Brochures with QR Codes

Make your print materials interactive by including QR codes that lead to exclusive content or special offers.

The modern touch of a QR code builds a bridge between your physical and digital materials, allowing you to track engagement and gather customer data.

Die-Cut Business Cards

Stand out from the sea of rectangular business cards by opting for a unique die-cut shape.

This will not only make your card more visually appealing, but it can also reflect your brand's personality and creativity.

Custom Stickers

Who doesn't love stickers?

Create custom stickers with your brand message or logo to give out at events, include them in orders, or use them as a fun way to personalize packaging. These small but impactful items can go a long way in promoting your business.

Personalized Notepads

Everyone needs a notepad to jot down quick notes or reminders.

Take advantage of this by creating personalized notepads with your logo and brand colors. This is a subtle but effective way to keep your business top of mind.

Mini Brochures

Sometimes, less is more, which is where mini brochures come in handy.

These compact, folded pieces are perfect for handing out at events, including in mailers or displaying on countertops. They allow you to share important information about your business without overwhelming the reader.

Scratch-Off Cards

Create custom scratch-off cards with discounts, prizes, or other incentives to encourage people to engage with your brand.

This is a fun and interactive way to promote your business while creating excitement and buzz.

Branded Packaging

Take your print marketing further by incorporating your brand into your packaging materials.

This can include custom tissue paper, stickers, or even branded boxes or bags that make receiving a package from your business feel like a unique experience.

Don't be afraid to think outside the box and try something new – it may be the key to getting noticed in today's crowded advertising landscape. So start printing and promoting your business in a whole new way! 

Are you ready to take your print marketing to the next level? Contact us today, and let us help you create eye-catching and unique materials that will get your business noticed. 

Comments

Popular posts from this blog

Should You Ditch Your Generic Templates This Year? (Spoiler: Yes.)

  If you’ve ever opened a brochure and thought, “Wait… haven’t I seen this before?” there’s a good chance you have. Generic templates get around. They’re the social butterflies of the design world: everywhere, with everyone, all at once. They’re convenient, sure. But they also create the kind of déjà vu that makes your brand blend right into the background. So, let’s talk about those templates you’ve been using “just until we have time to update this.” (Spoiler: it’s been three years.) Templates Were Designed to Be Easy, Not Unique There’s no shame in starting with a template. They’re fast. They’re accessible. They make you feel like a design wizard in minutes. But here’s the catch: templates were built to work for anyone. Which means they usually end up working for everyone. That postcard you like? Someone else likes it, too. Actually… a few thousand someone elses. Your brand deserves more than a layout designed for whoever clicked “download” that day. When “Good Enough” ...

What Would Happen If You Put the Right Banner in the Right Place?

  Not every marketing tactic has to be big or complicated. Sometimes, it just needs to be seen. Here’s a look at how different types of local retailers might use banners this season, and what could happen if they placed the right one in the right place. Imagine This: A Pet Supply Store Near a Dog Park Business slows after the summer rush. The pet shop is tucked just off the main road, and most traffic goes right past the plaza without ever noticing it. The owner puts up a banner near the entrance to the nearby dog park. It reads: "Local Treats, Leashes & Toys – 2 Blocks Away →" It’s printed with a paw-print border and hung between two fence posts where pet parents can’t miss it as they head in or out. In just a few days, new customers start mentioning the banner. Some come in just to browse, while others sign up for the store’s loyalty program. It's not a huge campaign, but it works because it’s right where the audience is. Imagine This: A Boutique That’s Host...

Beyond the Party: 5 Smart Print Projects That Shine This Holiday Season

  The calendar’s full, the deadlines are tight, and everyone’s trying to make a good final impression before the year wraps up. If you didn’t plan your marketing early this year, that doesn’t mean it’s too late to make your brand shine. Even a few small print pieces can help you stay visible, thoughtful, and connected during the busiest time of year. Here are five smart print ideas that work beautifully now and are worth bookmarking for next year’s plan. 1. Printed Thank-You Cards There’s something about a printed thank-you that never goes out of style.  Amidst this season full of mass emails and automated messages, a card with a short, handwritten note feels surprisingly personal. Use them to thank clients, donors, volunteers, or vendors. Keep the message simple: a warm “we appreciate you” and a reminder that you value the relationship. If you’re too busy to handwrite each one, try a hybrid approach: print a short, heartfelt message inside and add a quick signature. It...