Skip to main content

5 Graphic Design Trends to Look Out for in 2023


2023 is just around the corner, and a new year comes with new graphic design trends. 

Graphic design matters because it captures the attention of your audience, aids in memory, and influences the consumer's first impressions. This is why the global graphic design industry was worth $45.8 billion in 2021.

Make sure your business stays up-to-date with the latest graphic design trends. 

5 Graphic Design Trends to Look Out for in 2023

1. Science Fiction-Inspired Designs 

Many businesses are aiming to look futuristic with science fiction-inspired graphic designs. 

Certain elements are common within science fiction designs.

  • Color. Shades of blue- like cyan- and neon colors are prevalent. There's often a contrast between light and dark.
  • Shapes. Sharp lines, circles, and geometric shapes give off science-fiction vibes.
  • Fonts. Science fiction fonts are an entire genre, often showing distorted letters that look stretched, chopped, or duplicated with inconsistent lettering size.
  • 3-D images. Although graphic design usually cannot physically be 3-D, many science fiction designs give off the illusion of 3-D. 

If you want your business to appear modern, go with a science-fiction-inspired design. 

2. Font Trends  

There are four main 2023 font trends for which to look out. 

  • Distorted fonts twist, stretch, and fade. For example, refer to the Cobya font, inspired by the ocean's waves.
  • Condensed fonts are great at packing a lot of words into a small space. However, they can sometimes appear aggressive.
  • Sans-serif fonts consist of neat, clean lines. Serif fonts, or those with decorative lines or tapers, have saturated the graphic design industry over the years. However, sans-serif fonts are expected to make a comeback due to their minimalistic nature and reader accessibility.
  • Flared fonts are a combination of serif and sans-serif fonts. They appear friendly and optimistic, making them great for family or children-oriented materials. 

Experiment with different types of fonts, and don't be hesitant to make some unique choices. 

3. Liquid Gradients

Liquid gradients are a unique twist on the popular gradient trend. However, this one looks like glossy, colorful marble.

Add it as a background or an accent! 

4. Rich Colors

Neutral colors have been all the rage. Perhaps it was to compensate for the recent chaos.

However, bold, rich colors are expected to come back, and it's time to let a little color back into the world. 

5. Memes 

Memes consist of funny pictures with witty captions. 

Although especially popular on social media, memes are expected to travel into the graphic design world. Memes are memorable because they're funny, and this comedic aspect makes them more likely to be shared among friends and colleagues. 

Graphic design trends are constantly changing. Know the projected 2023 trends so your business can remain up-to-date. 

Whether you try a trend or go with the tried and true, we are here to get your graphic designs printed! Feel free to reach out to us today!

Labels:

Comments

Post a Comment

Popular posts from this blog

When to Start Planning Your Year-End Print Projects (with Stats to Back It Up)

As the leaves start to turn, savvy marketers and business owners know it’s already time to think ahead; way ahead. Year-end print projects like calendars, holiday cards, and branded gifts aren’t just festive extras; they’re powerful tools for brand visibility, customer loyalty, and employee appreciation. But timing is everything. Here’s a breakdown of when to start planning each major print category and the data that proves why early birds really do get the worm. 🗓️ Calendars: Start Planning by   July–August Why so early? Calendars are long-lead items that require design, proofing, and often bulk mailing. They’re also one of the most visible branded items used daily, all year long. Stat to know: 80% of consumers hang onto promotional calendars for the entire year, and 76% recall the brand on them months later. Pro tip: Finalize your design by September to allow for production and distribution by October. 💌 Holiday Cards: Start Planning by August Whether you’re sending...
Post a Comment
Read more

Dad-Approved Print Marketing: Tough, Practical, and Built to Last

  Father’s Day may be behind us, but the dad energy lives on. You know what we’re talking about—classic dad traits: practical, no-nonsense, a little sarcastic, probably wearing cargo shorts, and definitely giving side-eye to your “modern” marketing campaign. And if we’re being honest? Your next print project could probably use a little more of that. So let’s take a moment—post-Father’s Day—to appreciate what dads (and dad-like marketing) have always done best: kept things simple, sturdy, and surprisingly effective. Here’s what your next print piece might look like if it were designed by everyone’s favorite unofficial brand strategist: Dad. 1. Paper So Thick It Could Be a Coaster If your brochure can't double as a shim for a wobbly table leg, your dad would probably question your paper choice. He doesn’t believe in flimsy print. Neither should you. Thick stock = serious message. 2. Fonts You Can Read From Across the Garage Your dad doesn’t “squint at design.” He wants to se...
Post a Comment
Read more

You Found Us—Now Let’s Make Something Brilliant Together

We’ve been doing a happy dance over here (printer-safe, of course) because our blog has seen a huge spike in readers lately—and we just want to say: thank you . Whether you’re a longtime follower or just stumbled in for a tip or two, we’re thrilled you’re here. Our mission? To make printing feel less like a mystery and more like a creative adventure. From clever packaging ideas to troubleshooting tips, we love sharing what we know—and we love hearing from you even more. 💬 Let’s Keep the Conversation Going If you’ve found something helpful, inspiring, or just plain fun here, don’t keep it to yourself! Comment below —ask us your burning printing questions, share your favorite tip, or just say hi. Share the blog with your team, your clients, or your fellow print nerds. The more, the merrier. Follow us on Facebook and X  for even more ideas, behind-the-scenes peeks, and quick tips you can actually use. We’re constantly posting new content to help you get the most out of your...
Post a Comment
Read more